Antigen Testing is the leading distributor in the United Kingdom of Covid-19 Antigen Lateral Test Kits. They have built national trust through their network of professionals who provide services at competitive prices and an unparalleled quality of their products.
Purchase test kits online without the need to visit your nearest pharmacy.
Antigen Testing reached out to us, demanding help for their ongoing pay-per-click advertising campaigns. We identified a series of problems that affected their return on ad spend and developed a new strategic plan to optimize the campaign.
PPC Strategy
Optimized Existing Campaigns
Keywords Implementation
Advertising Copy
Given the broad and relatively immediate demand for COVID test kits, we quickly saw many competitors enter the market. Because of that, we adjusted our client’s copy and generated better click-through rates. Together with the advertising process, we maintained high profitability generating a high sales volume.
